The highly anticipated 10th season of Big Brother Naija has kicked off, with host Ebuka Obi-Uchendu returning to the iconic stage to usher in a fresh batch of housemates vying for the record-breaking ₦150 million grand prize.

Among the first contestants introduced on opening night were Zita, Ayomide, Sultana, and Doris, all promising premium drama and personality.

Zita, 24, came in hot, describing herself as “real, authentic, beautiful, and brainy,” adding that she’s not just here to play, she’s here to leave a legacy.

Ayomide, 23, didn’t hold back either. “I’ve got the looks, the personality, and a little bit of flirt,” she said, teasing a season spiced with romance and rivalry.

Sultana, a 25-year-old plus-size model from Adamawa, made it clear she’s not the typical BBNaija girl. “I’m unpredictable and unbothered. I’m not your regular girl,” she declared.

Doris entered with full-on main character energy. Bold, confident, and “intensely single,” she is ready to own her space and stir the pot when necessary.

Big Soso is a Kaduna Chef and Lawyer on a mission to represent the sauce from the North. “I want young girls to see that you can be a boss and still hold it down at home.”

Tracy, the 27-year-old graduate trainee from Anambra State is ready to break loose from years of being misunderstood.

37-year-old Ivatar is there to compete and also set a standard. A media mogul and mum from Anambra state.

Boss lady by mindset, princess by heart, 32-year-old Sabrina is there to represent every multi-faceted woman who has been told they do too much, with a Master’s Degree from the London School of Economics.

A 25-year-old Lagos-raised Gigi Jasmine is in the house to prove that Quiet girls can cause loud chaos.

Thelma Lawson, a 26-year-old Skincare boss is loyal and launching into her soft girl life era.

Imisi from Oyo state is a fashion girlie and at 23 is ready to lock down chaos and connections

Ibifubara is a 28-year-old psychologist turned techie who is funny and free-flowing.

Isabella with her sharp mouth and soft heart is bringing the heat and herbal tea different from the random IG girl and is single by choice.

21-year-old Jonna is a single Benue girl who is high in solitude and punctuality.

Dide, the soft girlie but nonchalant is ready to chase the bag and spotlight.

The stage is now set for weeks of twists, tasks, alliances, and evictions, with Showmax streaming the action 24/7 across Africa.

Ebuka also revealed the theme of the season tagged ‘10/10’ showcasing the reality show’s tenth return to Africa.

Big Brother Naija Season 10 will run until October 5.